Haustidy – UX Case Study | C2C Marketplace Design

Client

Haustidy

Services

UI/UX Designer

Category

C2C Marketplace · E-commerce

Tech stack

Figma · Miro · Google Forms · Hotjar · Slack · Click-up

Imagine a world where decluttering is as easy as grabbing a cup of coffee. That's Haustidy. We reimagined second-hand commerce, creating a seamless cycle where every buyer is also a potential seller. The result is a clean, trustworthy platform that makes trading items not just simple, but genuinely enjoyable.

I love making digital products feel effortless. On the Haustidy project, I redesigned the entire user journey, from creating a listing to confirming a delivery. The result is a simple, intuitive experience that helps people declutter their homes, make money, and shop sustainably, all in a stress-free way.

Portfolio project image

Where It Got Tricky

Designing Haustidy meant balancing simplicity and usability with functionality for two very different user roles: buyers and sellers within the same account. The challenge was to avoid overwhelming users with too many actions while managing the behind-the-scenes complexity of logistics and delivery. On mobile, it became even trickier to maintain responsiveness while giving users an app-like feel in a web browser. Limited white space required a streamlined dashboard that minimized cognitive load and kept interactions clear.

Making It All Click

Beginning with in-depth research, which included user interviews, competitor analysis, and journey mapping for both buyers and sellers. This groundwork led to a design strategy centered on speed, clarity, and trust. To bring this to life with an existing unified design system for cross-platform consistency, we integrated AI-assisted listing to make uploading items quick and frictionless.

From Feedback to Fixes

Usability testing revealed small but impactful changes:

  • Reduced listing fields to make the process faster.

  • Improved button hierarchy for clearer actions.

  • Adjusted mobile spacing for better readability.

Looking Back

Designing Haustidy reinforced the importance of reducing cognitive load without sacrificing functionality. If I were to revisit it, I’d explore more personalization in the dashboard to adapt to a user’s most common actions.

Available for freelance

Back to top

Back to top

Designing better experiences starts with a conversation.

Let’s do this!

Avatar of the website author

Beulah Enyi

UX Researcher & Designer

Designing something new?
Let’s make it simple, smart, and easy to use.

Available for freelance

Back to top

Back to top

Designing better experiences starts with a conversation.

Let’s do this!

Avatar of the website author

Beulah Enyi

UX Researcher & Designer

Designing something new?
Let’s make it simple, smart, and easy to use.

Available for freelance

Back to top

Back to top

Designing better experiences starts with a conversation.

Let’s do this!

Avatar of the website author

Beulah Enyi

UX Researcher & Designer

Designing something new?
Let’s make it simple, smart, and easy to use.

Create a free website with Framer, the website builder loved by startups, designers and agencies.